{"id":9004111223109089,"date":"2022-04-18T12:00:00","date_gmt":"2022-04-18T12:00:00","guid":{"rendered":"https:\/\/www.healthcoachinstitute.com\/?p=9004111223109089"},"modified":"2022-04-13T04:23:39","modified_gmt":"2022-04-13T04:23:39","slug":"how-to-find-health-coaching-clients","status":"publish","type":"post","link":"https:\/\/www.php85.healthcoachinstitute.com\/articles\/how-to-find-health-coaching-clients\/","title":{"rendered":"35 Ways to Get Health Coaching Clients"},"content":{"rendered":"\n

Maybe you\u2019ve just launched your health coaching business<\/a>, or perhaps you\u2019ve been in the game for a while and are hitting a plateau. No matter what stage you\u2019re at in your wellness career, it can be hard to come up with fresh ideas for finding clients. <\/p>\n\n\n\n

Check out our epic list of 35 easy, economical, and creative ways to grow your coaching clientele. The best part? You can start most of them right now. <\/p>\n\n\n\n

How to Find Coaching Clients Through Social Media<\/h2>\n\n\n\n

1. Create or update the social media<\/strong> accounts for your business.<\/p>\n\n\n\n

2. Teach yourself how to use newer forms of social media<\/strong>\u2014like TikTok\u2014to make sure you\u2019re reaching the widest possible audience.<\/p>\n\n\n\n

3. Research viral trends<\/strong> in the health and wellness space and recreate them on your account.<\/p>\n\n\n\n

4. Join LinkedIn groups<\/strong> that cater to your specific coaching vertical.<\/p>\n\n\n\n

5. Look for Facebook groups<\/strong> related to health and wellness and pitch your services.<\/p>\n\n\n\n

How to Find Coaching Clients Through Wellness Workshops<\/h2>\n\n\n\n

6. Organize a group workshop<\/strong><\/a> virtually or in a community space (local gym, church, classroom) to drum up interest for your coaching.<\/p>\n\n\n\n

7. Invite other wellness-related experts<\/strong> to speak at the workshop as added value for attendees. <\/p>\n\n\n\n

8. Prepare a tangible activity<\/strong> for the workshop that gives people a glimpse into what the coaching course might be like.<\/p>\n\n\n\n

9. Charge for the workshop<\/strong> to emphasize its value, but keep the entry fee low. <\/p>\n\n\n\n

10. Clearly pitch the full scope of your offerings<\/strong> at the end of the workshop, and allow people to sign up with an exclusive promo code.<\/p>\n\n\n\n

11. Send the attendees home with something<\/strong>: a free download, some swag, a free session, etc.<\/p>\n\n\n\n

How to Find Coaching Clients Through Local Promotion<\/h2>\n\n\n\n

12. Partner with small businesses<\/strong> that align with your brand and provide them with a coaching discount for their customers.<\/p>\n\n\n\n

13. Put bulletins up<\/strong> in coffee shops and fitness boutiques that feature a strong call to action.<\/p>\n\n\n\n

14. Connect with your local bookstore owner<\/strong> and see if you can give a talk on health, wellness and coaching.<\/p>\n\n\n\n

15. Attend nearby trade shows <\/strong>related to your coaching niche and network with other people in the industry.<\/p>\n\n\n\n

16. Offer a referral fee to practitioners<\/strong> related to your field (massage therapists, estheticians, dietitians, etc.) anytime they send you a new client.<\/p>\n\n\n\n

How to Find Coaching Clients Through Paid Advertising<\/h2>\n\n\n\n

17. Utilize Google Adwords<\/strong> to bid for health coaching-related terms in the Google search engine.<\/p>\n\n\n\n

18. Look into promotional posting on Instagram and Facebook<\/strong> to see if it\u2019s a good fit for your business goals.<\/p>\n\n\n\n

19. Pay for ad space<\/strong> in online and print publications related to health and wellness.<\/p>\n\n\n\n

20. List your coaching business <\/strong>in your local business directory or relevant Internet directories.<\/p>\n\n\n\n

How to Find Coaching Clients Through Free Services<\/h2>\n\n\n\n

21. List your services on sites like Clarity.fm and Coach.me<\/strong> so potential clients can find your work.<\/p>\n\n\n\n

22. Host a virtual wellness challenge<\/strong> that incorporates aspects of your coaching. Invite clients and encourage them to invite their friends.<\/p>\n\n\n\n

23. Incentivize potential leads<\/strong> to provide their email addresses in exchange for a free coaching session or ebook. <\/p>\n\n\n\n

How to Find Coaching Clients Through Word of Mouth<\/h2>\n\n\n\n

24. Create a referral program <\/strong>to motivate current clients to share your business with friends.<\/p>\n\n\n\n

25. Reach out to previous clients<\/strong> and see if they\u2019d like to revisit coaching.<\/p>\n\n\n\n

26. Make a concerted effort to chat with people <\/strong>(at the gym, grocery store, etc.) and give them a business card if they seem interested in what you do.<\/p>\n\n\n\n

27. Reach out to smaller podcasts<\/strong> within your niche to be interviewed for your expertise.<\/p>\n\n\n\n

28. Work part-time at a health food store<\/strong>, yoga studio, or other type of wellness-focused business, where you\u2019ll interact with like-minded people who may want your coaching services.<\/p>\n\n\n\n

29. Send your friends business cards<\/strong> and ask them to distribute them locally and\/or at their place of work (if possible).<\/p>\n\n\n\n

30. Ask former or current clients for a testimonial <\/strong>that you can share on your website or marketing materials.<\/p>\n\n\n\n

How to Find Clients Using SEO (Search Engine Optimization)<\/h2>\n\n\n\n

31. Take an SEO training course<\/strong> to familiarize yourself with current industry trends that you can utilize on your website.<\/p>\n\n\n\n

32. Start a blog<\/strong> that corresponds with your coaching business. Cover relevant health topics using SEO best-practices in order to be found in search engines.<\/p>\n\n\n\n

33. Use keyword research tools<\/strong> to learn what people are searching for to help inform the content of your website\u2019s blog, home page and sales pages.<\/p>\n\n\n\n

34. Write guest posts<\/strong> for health and wellness-related publications and have them link back to your website or blog.<\/p>\n\n\n\n

35. Publish blog posts on a regular schedule<\/strong> so that it becomes more easily indexed by Google. <\/p>\n\n\n\n

How to Advance Your Coaching Skills<\/h2>\n\n\n\n

Another way to increase your client base is to level-up your skills. The Health Coach Institute offers a 12-month graduate-level Coach Mastery Mentorship Program<\/a> to help you reach your highest level of potential as a coach. In it, you\u2019ll learn about the Transformational Coaching Method (TCM) and take a deep dive into the business aspect of coaching through their Business Accelerator training. <\/p>\n\n\n\n

In Coach Mastery, you\u2019ll also:<\/p>\n\n\n\n